Geniuses enter the Crypto World

During the previous days Alphabet Ink’s GOOGL.O Google announced it was putting an end to a ban on advertisements for cryptocurrencies which it had previously enacted. The tech giant was more specific on Tuesday when it stated it would permit certain regulated cryptocurrency exchanges to advertise in the United States and Japan, giving followers a more detailed plan

for the future.  The changes will be enforced in October, while advertisers will need to be certified with Google for the country where the ads will appear. Google’s action is very similar to the move made by Facebook Inc. FB.O. The social media giant has also made exceptions for certain advertisements

promoting cryptocurrency and related content from pre-approved advertisers,

though prohibiting those related to binary options and initial coin offerings.

It must be noted that in previous months, when Google decided

to ban crypto adverts, digital coins depreciated on the release of the

news. However and in antithesis, we support the opinion that Cryptocurrencies could move higher in the next days as the positive

news could give an edge to investors, easing the oversold cryptocurrency market. Reports from Switzerland confirm a startup company is currently in the process of creating a bank providing cryptocurrency services to companies and investors while maintaining traditional banking

services in the new industry. The startup goes by the name

SEBA Crypto AG and has raised 100 million Swiss francs ($103 million) and

is Swiss based. SEBA has set its target to offer crypto activities

promoting even more the idea of crypto familiarized

transactions in normal day to day payments by users.

With the good reputation Switzerland’s banks

enjoy and with various local authorities supervising and upholding

a comprehensive regulatory environment, SEBA’s news provide

positivity to the Crypto world. Yet, we must be clear, SEBA has requested a banking and securities dealer license for cryptocurrency trading, investments for banks and qualified investors, hoping to obtain it soon. On other news,

Bancor Network which operates a blockchain protocol that allows users to

exchange between various tokens directly, announced the expansion of the Bancor Protocol to EOS. Bancor who was originally based on the Ethereum

blockchain, is now developing into a multi chain liquidity protocol.

Bancor will let its customers perform instant EOS-based token conversions against it s automated smart contracts, which it calls Relays. Bancor’s main advantages include, no requirement for users to deposit and no order-matching between buyers and sellers. In addition, in an attempt to attract attention, blockchain startups are now engaging in unorthodox

activities. According to Bloomberg, Crypto technology firms are now announcing partnerships with Nobel Prize-Winning individuals. If this is

a window shopping practice or if these individuals are really involved in the company’s activities is not confirmed. Though, associating brands with world famous superstars is a traditional method to boost business,

a Nobel Prize-Winning personality could be of exceptional assistance, in our opinion. One could say, the crypto market could be improving

on a weekly basis and at some point could even achieve a breakthrough.

If more companies or geniuses continue to offer or advertise digital coins then

they may have no other choice than to expand all over the globe.